I'm Shawon.

And I believe you deserve to create a brand and business you love.


I began my photography business in 2011 while homeschooling my three children, and from there I built my part-time passion into a full-time career as a brand and wedding photographer.

Like most business owners starting out, I didn't know where to start to build my brand and grow my business.

I was focused on having a pretty website, fonts, colors and a logo...

But that's not what gets results in business.

It was only after I started really diving into all the parts of my brand and creating a plan for my season of life (hello raising children empowered to use their gifts, while running a successful business!), that I started seeing real results. I went from feeling disjointed and exhausted to feeling spacious and successful.

And I want the same for you. 

Your brand is more than just your logo, my friend. It's every single touchpoint in your business –– from your photography and wardrobe to your client experiences and social media. Your brand has a lot of moving parts which is why it feels so overwhelming. 

Working with me is more than just dialing in a brand plan, it's a transformation from feeling scattered and tired to being able to confidently show up as the vibrant business owner you were meant to be.


It can be. I can show you how. 

What If Attracting the Right Clients, Growing Your Business, and Showing Up Confidently Was Easy?

What If Attracting the Right Clients, Growing Your Business,
and Showing Up Confidently Was Easy?

For more than a decade, I've helped women business owners elevate their brands and stand out in their markets so that they can attract their dream clients and have a brand and business they love.

As a brand strategist and coach, I've been walking alongside women to help them find the clarity and direction they need to transform their brand by creating an irresistible brand that attracts their dream clients and impacts their bottom line. 

No matter where you are in your business –– starting out, in the middle, or pivoting –– I can help you get clear on your next steps and take action.

Whether I'm coaching or styling shoots and wardrobes, I'm passionate about connecting all the dots, so your brand feels like a gift to your clients.

When I'm not in the studio, you can find me listening to podcasts and audiobooks, binge-watching HGTV, pulling weeds out of my garden, or spending time with my husband, kids, and our mini Goldendoodle, Bentley. 

Let's Make Your Brand Shine

Schedule a Call

schedule a call

I take on a handful of 1:1 clients each month in my Branding Breakthrough Intensive to help impact-driven women get clear, gain confidence, and up level their brand quickly. 

Work with Me 1:1

Schedule a Brand Audit

book now

Dive into your brand and business on a 90 minute call. You'll leave with actionable items to implement right away. 

session details

A highly customized brand
photography session for the photos
you need to accurately capture
the essence of your brand.

Book a Photoshoot

Your Brand is More Than Just a Pretty Website or Logo


Is this the year you allow yourself to finally get out of overwhelm in your business and create an aligned brand? 

● Simplify your brand and marketing plan 
● Create a visual brand that reflects your unique voice 
● Create a marketing plan that gets results 
● Implement your plan with support and accountability, so you can
start having the impact you deserve to have on this world
● Develop a brand that attracts your dream clients, so you can do work
you love with people you respect and admire.

Imagine What a Clear, Aligned Brand Could Do For Your Business?


Sometimes we are so busy being busy, we end up building a business that doesn't serve us. 
You don't have time for that anymore. 

The world is waiting for you to show up. 
It's time for you to shine. 

When all the parts of your business are healthy and work together, they fuel profitable and sustainable growth. 

Take this 10-minute quiz, to get your business health score. 

How Healthy
is Your Business?

take the quiz!