Here you'll find business and branding tips, resources and inspiration to navigate your business owner journey.
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Lately, I’ve been decorating a few spaces in our home. Multiple trips to HomeSense, Ballard Designs, and Pottery Barn have easily become my favorite way to spend an afternoon. In the summer, you’ll usually find me in the garden, and on snowy winter days, I’m rearranging furniture or earmarking pages in design books and magazines. […]

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I still remember the first time I gave myself permission to step away. It was a quiet week in December, years ago. I had booked a last-minute room at a cozy inn in Newport, Rhode Island—not for a family trip, not for a client meeting, but just for me. I told myself it was a […]

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What if the stories you tell are the part of your brand people remember—even when they forget everything else? When I first started my business, I believed that getting the “right” logo, brand colors, and website would bring in the right clients. But even with all of those pieces in place, something felt… off. I […]

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You’ve built a business you care deeply about— but showing up, being visible, and putting yourself out there? Still feels uncomfortable. You’ve built a business you care deeply about— but showing up, being visible, and putting yourself out there? Still feels uncomfortable. A few months ago, I got a notice from Meta (aka Facebook 😊) […]

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Does marketing your business feel overwhelming? You know you need to be marketing, but between social media, email lists, SEO, and everything else, it’s hard to know where to start. Maybe you’ve tried different strategies, but nothing feels consistent—or worse, you’re spinning your wheels with little to show for it. I’ve been there. When I […]

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