choosing a niche Archives - Shawon Davis


We did something a little different this week on the Ignite Your Brand weekly live show, and I think it’s here to stay.  We had a live Q&A, or ask me anything about branding and marketing strategy. Today, I’m sharing a question that I get often and was excited to answer on the show. 

Ask Me Anything:
IGNITE Your Brand Live Show



During my third year as a professional photographer, I decided to attend one of our industry’s most significant professional events. I’d been to a smaller workshop the previous year, but this was my first time attending the main event—and I was on top of the world.  I packed my suitcase with all the essentials: My […]

How Niching Down Can Help You Scale Your Business Up

Business and Branding

When it comes to choosing your niche, I always recommend that my clients start by answering three simple-but-important questions



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